The Social Problem
I was browsing through my archives , and I chanced upon parislemon ‘s post on Facebook, and their new feature, Timeline. This one particular passage just struck me. Brilliant insight, I think.
There’s one massive problem in the social space: everyone is competing for the same user time. But most services compete by piling on features that erode that time even quicker. They’re offering up services that if I use, it means I’ll have even less time to actually enjoy life. That’s not a sustainable model. Being “social” online has become far too much work.
Facebook has clearly been thinking about this problem. And now they have a way to tap the power of social without thinking about it. That’s the future of the space. It’s not about needing a share button. It’s about not needing a share button. “
Here’s the link to the complete article - http://techcrunch.com/2011/09/22/button-down/
P.S:Also, notice how he’s quoted Steve Jobs in between;his famous quote about “how I skate where the puck is going to be”. And I chanced upon it on the day of Steve Jobs’ death, today.